Welcome to Quality Custom Floors

Welcome to Quality Custom Floors

Quality Custom Floors
One of Central Mass.'s largest Shaw Alliance Dealer

Click here to learn more about us

Years of Service


Searching for a trusted flooring store in Auburn with a proven track record? Quality Custom Floors has over 26 years of experience serving homeowners and businesses in Auburn, Massachusetts, and surrounding communities. Since 1999, we've built a reputation for reliable service, expert flooring advice, and quality installation. With nearly half of Worcester County companies closing within five years, our longevity shows we're here to stay-before, during, and after the sale.

Friendly Experts in Auburn


Whether you need a new area rugs or carpeting or ceramic/porcelain, our knowledgeable and friendly flooring experts are here to help you find the perfect floor for your lifestyle, home decor, and budget. We will consider the area to be decorated, the type of traffic (Kids? Pets?), lighting, colors, and other factors to create a stunning decor. Come and visit our Auburn showroom at 770 Southbridge Street to see, touch and feel the latest styles!

Great Selection


Quality Custom Floors has a wide selection of the highest quality products, including: area rugs, carpeting, ceramic/porcelain, countertop/surfaces, flooring accessories, installation materials, laminate flooring, lvt/lvp, natural stone floors, specialty floors, underlayment, vinyl/resilient, waterproof flooring, wood flooring, that can put the perfect finishing touch on any room. Conveniently located in Auburn, Quality Custom Floors has an experienced and knowledgeable staff who will help you through every stage of selecting the right product for your home or office.

Some of the more popular brands we carry are: DalTile® Countertops, Marazzi® USA Natural Stone, Nourison Home™ Broadloom Carpet, Shaw Tile Flooring, Shaw Laminate Flooring, Shaw Hardwoods Flooring, among others. Regardless of the brand you choose, Quality Custom Floors is dedicated to getting the job done right.

High-end flooring is made with greater care, finer materials and/or a greater emphasis on design. Treat your home to a little luxury with our beautiful designer flooring brands, including: Nourison Home™ Broadloom Carpet, Marazzi® USA Natural Stone, and other fine flooring.

Fast and Easy Financing

Looking for budget-friendly financing for your next home related purchase? It's easy. If you have a large purchase to make, Quality Custom Floors can assist you in finding financing solutions that can fit it into your budget. We have partnered with trusted financial institutions that can help you plan your purchases and manage your payments. Subject to credit approval. Minimum monthly payments required. See store for details.

Visa MasterCard Discover American Express 


special financing always available

Brands We Carry

Trusted Name, Proven Quality



Roberts® Flooring Products - Auburn MA
Roberts® Flooring Products
Roberts is a leading manufacturer, marketer and distributor of a broad line of specialty tools and flooring related products for the home improvement and professional installer markets. A wholly owned division of Q.E.P., they market over 4,000 specialty tools and related products used primarily for surface preparation and installation of ceramic tile, carpet, laminate flooring, marble and masonry.



Our selection of area rugs offers the perfect combination of beauty, maintenance and durability. With hundreds of unique colors and patterns, you are sure to find the perfect look to coordinate with your decor.
Couristan Rugs - Auburn MA
Couristan Rugs
Since its establishment over nine decades ago, Couristan and its entire team has dedicated itself to a universal commitment of excellence. Weaving four key components into every product – Trust, Style, Quality and Innovation – Couristan has earned its place as one of the most highly regarded companies in the floor covering industry. This long-standing position of success is a direct result of providing customers with the highest levels of design, value and customer service.
Oriental Weavers Rugs - Auburn MA
Oriental Weavers Rugs
Oriental Weavers provides a wide array of products ranging from area rugs in all sizes to wall to wall carpets for domestic use to custom made orders for the hospitality industry.Design and colour variety give us the capability to keep up with the latest fashion trends world wide and thus remain the number one rug and carpet manufacturer in an ever growing industry.



We offer a vast selection of carpet consisting of various textures, colors, and styles. With so many options, you are sure to find the right carpet to solidify your home's interior and reflect your personal tastes.
Godfrey Hirst Carpets - Auburn MA
Godfrey Hirst Carpets
Godfrey Hirst specializes in the production of wool broadloom products. They use state-of-the-art facilities and technologies thant provides the capabilities to produce high quality wool, nylon, polypropylene, triexta and blended carpets.
Anderson-Tuftex Carpet - Auburn MA
Anderson-Tuftex Carpet
We craft products designed with the ideals of our customers in mind and then match them to their perfect home. We sell craftsmanship and timeless design principles. We sell simplicity and quality, purpose, refinement and comfort. We sell natural beauty that doesn’t fade.
Shaw Contract Flooring - Auburn MA
Shaw Contract Flooring
A part of Shaw Specified Commercial, Shaw Contract features broadloom products designed for evolving corporate environments.
Mannington Commercial Carpet - Auburn MA
Mannington Commercial Carpet
Mannington commercial flooring has been recognized as a leader in product innovation, styling, and design, as well as in operational excellence and environmental stewardship. With industry-leading fiber systems and superior manufacturing, our vast array of carpet styles look better and last up to 75% longer than any other carpet in the marketplace.
Mohawk Commercial Flooring - Auburn MA
Mohawk Commercial Flooring
Believe in Better. It’s Mohawk Commercial Flooring's commitment and relationship to our customers. Our entire company is designed to support you at every step of your journey. Learn more about Mohawk Group. Karastan, Durkan, Mohawk
Milliken Commercial Carpet - Auburn MA
Milliken Commercial Carpet
Explore how Milliken Modular Carpet enhances design, functionality, and sustainability for architects, interior designers, and facility managers with innovative solutions.
Mohawk Carpet - Auburn MA
Mohawk Carpet
More than anything, carpet manufacturers like Mohawk have your specific lifestyle in mind. That's why we innovated the softest, most family-friendly and pet-friendly carpets ever. Our carpet stands up to high-traffic wear and resists life's spills and stains like never before. With so many colors and textures to choose from, there's no reason to put off buying new carpet. With Mohawk, you're sure to find carpeting that suits both your lifestyle and your budget.
Philadelphia™ Commercial Carpet - Auburn MA
Philadelphia™ Commercial Carpet
Philadelphia Carpets is Shaw's oldest and broadest product line. Philadelphia offers a broad selection of carpets designed for today's busy lifestyles that are both beautiful and affordable.
Nourison Home™ Broadloom Carpet - Auburn MA
Nourison Home™ Broadloom Carpet
Nourison offers an extraordinary selection of premium broadloom, roll runners, and custom rugs for virtually any style of interior décor. Nourison Hospitality sets a new standard of luxury and fashion in the world of premium quality carpet and rugs for Hospitality, Corporate, and all upscale commercial markets.



Our selection of ceramic tile flooring offers the perfect combination of beauty, maintenance and durability. With hundreds of unique colors and patterns, you are sure to find the perfect look to coordinate with your decor.
Ceratec Ceramic Tiles - Auburn MA
Ceratec Ceramic Tiles
Live the Ceratec Surfaces experience and bring your ideas to life by looking at our broad selection of products. Tiles might just be the start of something big! Let your future projects be inspired by our new tiles. You will be surprised by the quality and design of our wall and floor trends!
Crossville Porcelain Tile - Auburn MA
Crossville Porcelain Tile
As the first tile manufacturer in Tennessee (est. 1986), Crossville is the leading American manufacturer of beautiful, sustainable solutions that advance the frontiers of tile design. From introducing the nation’s first large-format porcelain tiles, to becoming the first and only net consumer of tile waste materials (meaning we recycle even more than we produce), to developing cutting-edge performance innovations that turn mere surfaces into “breathing” living environments—we are committed to pioneering products and practices that change the way the world views tile.
Marazzi® USA Tile  - Auburn MA
Marazzi® USA Tile
Marazzi USA plays a key role within the strong global presence of Marazzi Group by decisively meeting the tile needs of the North American market.Manufacture and sourcing of a vast array of products – porcelains, glazed ceramics, glass mosaics, metallics – brings a total tile package that addresses aesthetic and performance requirements of designers, architects and homeowners.
LAUFEN Tile - Auburn MA
LAUFEN Tile
Laufen offers quality floor, wall and decorative tile throughout the U.S. market. With its expansive ceramic tile offering, Laufen continues to bring together its heritage of beautiful styling with its reputation for quality craftsmanship.
American Olean® Tile - Auburn MA
American Olean® Tile
Home is where the heart is, and American Olean is the trusted choice for residential projects. With countless, on-trend design options, the versatility and durability of American Olean tile make it easy to produce stylish, modern designs anywhere in your home.
Daltile® Tile - Auburn MA
Daltile® Tile
Daltile is the country's leading manufacturer and distributor of ceramic, porcelain tile & natural stone. Built on a tradition of outstanding design, quality, and service, we set the standard for the entire industry. For over 70 years and counting, we answer the question WHY TILE? with trustworthy tile for floor, wall, and countertop that is proudly made in the USA.
Florida Tile - Auburn MA
Florida Tile
Florida Tile products are one of the greatest values in the industry. Our reputation is built on providing reasonably priced, design rich products to the tile market. Florida Tile products come directly from the earth. Because of this, we are particularly aware of our responsibility to help preserve the beauty and health of our planet and all its natural resources.
InterCeramic® USA Tile - Auburn MA
InterCeramic® USA Tile
Interceramic, a top manufacturer and distributor of ceramic tile and natural stone in North America was founded in 1979 by Oscar Almeida, his family and partners. Today, Oscar’s son, Victor Almeida is the chairman and the Chief Executive Officer operating all Interceramic business in Canada, United States, Mexico, Central America, and China. During the first two years of business, Internacional de Cerámica produced 13 million square feet of ceramic floor tile. Today, we are capable of producing 500 million square feet of ceramic floor and wall tile in our Mexican and U.S. operations.
Lea Ceramiche Tile - Auburn MA
Lea Ceramiche Tile
Ceramiche Lea, with its thirty years of experience, is one of the driving forces which have played an important role in the growth of the ceramics industry. Continuous, substantial investment and a solid background of knowledge and expertise, have allowed Ceramiche Lea to develop and produce ceramic materials to meet all market demands. Ceramiche Lea exploits the most advanced technological systems and avant-garde designs, to recreate the atmosphere and fascination of classical tiles as well as the architectural vigour of natural stone.
Azuvi Ceramic Tile - Auburn MA
Azuvi Ceramic Tile
AZUVI manufactures around 20.000 m2 through a production process on the highest technological levels. AZUVI´s present production is made up of whiteware, red stoneware unf vitrified ceramic stoneware.






FXI Carpet Padding - Auburn MA
FXI Carpet Padding
FXI foam floor underlayment and foam carpet padding solutions help lighten our step, by cushioning carpets and support flooring for greater comfort and durability



The basic fibers that are used to manufacture carpets today are Nylon, Polyester, PTT, Polypropylene. Each has unique qualities and strengths. Your choice depends upon the characteristics that are most important to your home.






We are your source for flooring tools & installation supplies for carpet, tile & wood floors.
Schlüter® Transitions - Auburn MA
Schlüter® Transitions
Schluter-Systems is committed to providing reliable ceramic and stone tile installation systems that not only solve problems but benefit the entire tile industry as well. As part of this commitment, we have invested considerable resources in testing our products to relevant industry standards. Such testing is performed both inhouse and by independent laboratories, including the Tile Council of North America (TCNA), the Terrazzo, Tile, and Marble Association of Canada (TTMAC), and the National Research Council in Ottawa, Canada.
LATICRETE®  - Auburn MA
LATICRETE®
Laticrete International is a world wide manufacturer and marketer of materials and methods for the installation of ceramic tile and stone.
MAPEI Grout - Auburn MA
MAPEI Grout
MAPEI offers the most complete line of products for surface preparation, ceramic tile & stone installation, floor covering installation, and products for concrete & masonry repair and construction.



Our selection of laminate flooring offers the perfect combination of beauty, maintenance and durability. With hundreds of unique colors and patterns, you are sure to find the perfect look to coordinate with your decor.
BerryAlloc® Laminate Flooring - Auburn MA
BerryAlloc® Laminate Flooring
The benefits of Alloc Laminate Flooring appear in the form of a long lasting beautiful floor that is easy to clean and maintain with total product durability.
Quick•Step Laminate Flooring - Auburn MA
Quick•Step Laminate Flooring
Quick-Step flooring has earned the prestigious FloorScore certification for indoor air quality by passing the most stringent tests in the world. All Quick-Step products are officially FloorScore certified, giving families living on our flooring peace of mind that they are bringing a product into their home that meets strict indoor air quality standards.
Mannington Charter Collection™ - Auburn MA
Mannington Charter Collection™
Mannington laminate offers the most realistic wood and tile looks. Our laminate flooring is one of the most durable and environmentally friendly floors you can buy. And Mannington laminate offers all that...and more. Made from over 70% recycled content, using low-VOC inks and adhesives, Mannington laminate is FloorScore certified, ensuring good indoor air quality for your home.



Explore why Luxury Vinyl Flooring is the top choice for interior designers. Learn how it balances style, durability, and practicality to enhance any space.



Natural stone has been popular for use on floors for centuries and for very good reason. Stone tile brings the colors and texture of nature to our homes and adds a quality and warmth to a room that's not possible with any other material.



There are four important factors to look for in high-traffic commercial installations: durability, ease of maintenance, appearance, and cost. Each factors comes with its own benefits and issues. Let us help you explore all the factors for your project!






Our selection of vinyl sheet flooring offers the perfect combination of beauty, maintenance and durability. With hundreds of unique colors and patterns, you are sure to find the perfect look to coordinate with your decor.
Tarkett Commercial Resilient Flooring - Auburn MA
Tarkett Commercial Resilient Flooring
Welcome to everyday. That wonderful series of day-to-day moments strung together where real life happens. And they can sometimes be kind of messy. Like crafty-pasty-paper mache day. And dining-room-hockey-practice day. And let’s-make-a-tent-in-the-living-room day. It’s for those very real reasons that we created Tarkett® Vinyl Sheet Flooring that wears not tears. That cleans up easily. That stands up to everyday life and looks good doing it. Real floors for real life.
Johnsonite® Commerical Flooring - Auburn MA
Johnsonite® Commerical Flooring
Discover Johnsonite® Commercial Flooring's innovative solutions for architects, designers, and facility managers. Learn how their sustainable and versatile flooring enhances commercial spaces' aesthetics and functionality.
Congoleum® Vinyl Flooring - Auburn MA
Congoleum® Vinyl Flooring
For generations Congoleum flooring products have been an important part of America's homes.
Mannington Resilient Vinyl Flooring - Auburn MA
Mannington Resilient Vinyl Flooring
Mannington Vinyl Floors prove that vinyl flooring can be both surprisingly fashionable and indisputably durable.
Tarkett Commercial VCT Tile - Auburn MA
Tarkett Commercial VCT Tile
Azrock Textile VCT boasts a contemporary textile modular visual with the traditional value and durability of vinyl composition tile.



Waterproof flooring mimics the look of natural products like wood or stone and provides a wide array of decors that can be installed most anywhere. It rigid core can be installed in traditionally wet areas like baths, kitchens, family, and dining areas.



Our selection of wood flooring offers the perfect combination of beauty, maintenance and durability. With hundreds of unique colors and patterns, you are sure to find the perfect look to coordinate with your decor.
Mannington Hardwood Flooring - Auburn MA
Mannington Hardwood Flooring
ManningElegance engineered for superior performance. Engineered Hardwood flooring is real hardwood - the word “engineered” just refers to the way in which it’s made. And there are many benefits to choosing an engineered product over a solid product.
Somerset Hardwood Flooring - Auburn MA
Somerset Hardwood Flooring
Somerset Wood Products is one of the largest manufacturers of Appalachian lumber and flooring in the midwest. Our corporate headquarters is located in Somerset, KY. We have two supporting production facilities, also located in the Somerset area, with a staff of over 300 employees. We also employ a full time forester, to oversee responsible forestry management practices that exceed Best Management Practice standards.
Hartco® Wood Flooring - Auburn MA
Hartco® Wood Flooring
Hartco Quality Wood Flooring, among the top flooring brands in the world, has a reputation among commercial designers for design freedom. Hartco's range and flexibility also satisfies a yearning for a highly personal, custom style in the home. Hartco patterns and contrasts help define interiors, from traditional to the avant-garde.
Vintage Prefinished Hardwood Flooring - Auburn MA
Vintage Prefinished Hardwood Flooring
Vintage ensures manufacturing is in compliance with all applicable laws to minimize the harmful effects of manufacturing on the environment. All Vintage finishes are 99% VOC and formaldehyde free.
Zickgraf Hardwood Flooring - Auburn MA
Zickgraf Hardwood Flooring
Zickgraf invested years of research and development to create a finish system that assures the floor you install today will still look like new tomorrow. At the heart of this comprehensive multi-step finish system is the Diamondized wear-layer. This unique formulation creates a state-of-the-art wear-layer that provides lasting durability against traffic, wear, soil and stains. applications.
Harris Wood® Floors - Auburn MA
Harris Wood® Floors
There’s nothing like a quality wood floor to add that something extra to the atmosphere, whether it’s for your home, a rustic wood cabin, a yoga studio or a trendy pad in the city. Surely we don’t have to convince you, since you’re visiting our website… Tempting as it may be, let’s not base our decision on aesthetics alone. When you weigh in the environment, health benefits, ease of maintenance, durability and cost, Harris Wood engineered wood floors are one of the best investments you can make.
Mirage Hardwood Floors - Auburn MA
Mirage Hardwood Floors
Retailers and other industry professionals have rated Mirage 1st for quality 34 times in the last decade.
Kährs Hardwood Flooring - Auburn MA
Kährs Hardwood Flooring
Kahrs Hardwood Flooring - Do you need a thin wood floor? Are you looking for the warmth of real wood at a great value? Then Linnea may be the correct solution.
Robbins Hardwood Flooring - Auburn MA
Robbins Hardwood Flooring
Enjoy the beauty of natural oak and maple flooring all through your home.

Products We Carry

Quality Products, Exceptional Value
  • Accent Rugs
  • Anatolian Rugs
  • Animal Print / Wildlife Rugs
  • Area Rugs
  • Botanicals / Florals Rugs
  • Modern / Contemporary Rugs
  • Motifs / Novelty Rugs
  • Persian Rugs
  • Rug Runners
  • Sisal Rugs
  • Traditional Rugs
  • Transitional Rugs
  • Tribal Rugs
  • Wool Rugs
  • Athletic Surfaces
  • Commercial Carpet
  • Commercial Cut Pile
  • Bathroom Tile
  • Ceramic Tile
  • Decorative Tile
  • Floor Tile (glazed)
  • Kitchen Tile
  • Mosaic Tile
  • Mosaic Tile (glass)
  • Mosaic Tile (glazed)
  • Porcelain Tile Flooring
  • Spa / Pool Tile
  • Cutting Equipment (carpet)
  • Tile Trims
  • Laminate Flooring
  • Laminate Plank Flooring
  • Luxury Vinyl Plank Flooring (LVP)
  • Luxury Vinyl Sheet Flooring
  • Luxury Vinyl Tile (LVT)
  • Glass Tile
  • Slip Resistant Flooring
  • Specialty Floors
  • Cove Base (rubber)
  • Linoleum Flooring
  • Resilient/Vinyl Flooring
  • Rubber Flooring
  • Vinyl Composition Tile (VCT)
  • Wall Tile (glazed)
  • Wall Tile (unglazed)
  • Engineered Hardwood Flooring
  • Engineered Plank Flooring
  • Prefinished Solid Plank Flooring
  • Solid Plank Flooring
  • Wide Plank Flooring
  • Wood Flooring
Loading...

Get a website without compromise!

Stand out online with a professional flooring website, complete with the industry's leading room visualizer.